
DREAM & SCHEME SUMMER CAMP ITINERARY
DAY 1 - Monday, July 25
SESSION 1: TIDY UP
9-10:30am PDT
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Work session devoted to TIDYING UP. Campers can chose to use this time on their Studio Space (tidy, organize, or decorate physical workspace), their Digital Space (organize digital assets, back-up files, organize portfolio), or a mix of both!
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Resource included: Handy list of optional tasks campers can choose to tackle to jumpstart the process.
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Group camp activity or chat discussion to break up the work with some fun!
SESSION 2: GAME PLAN
10:30am-12pm PDT
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Work session devoted to CALENDARING & PLANNING. Campers can choose to use this time calendaring and creating timelines for design, production, events, shop updates, content creation, marketing, or a mix.
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Resource included: Printable worksheet to aid in the process.
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Group camp activity or chat discussion to break up the work with some fun!
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DAY 2 - Tuesday, July 26
SESSION 3: WEBSIGHTINGS
9-10:30am PDT
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Work session devoted to your WEBSITE. Campers will use this time to conduct a website review (check links, text, graphics, product listings, keywords).
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Resource included: Printable worksheet to aid in the process.
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Group camp activity or chat discussion to break up the work with some fun!
SESSION 4: WEBPAGING
10:30am-12pm PDT
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Work session devoted to WEBSITE CONTENT. Campers can choose to use this time to create Specialty Pages (i.e. about the artist, press, stockists, testimonials, etc.) or create Interactive Content (video, audio clip, survey, testimonial submission form) for their website.
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Resource included: Printable worksheet to aid in the process.
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Group camp activity or chat discussion to break up the work with some fun!
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DAY 3 - Wednesday, July 27
SESSION 5: BOOKKEEPING & INVENTORY
9-10:30am PDT
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Work session devoted to BOOKEEPING & INVENTORY. Campers will use this time to catch up on bookkeeping (income, expenses, budget) or inventory (product, studio materials, shipping supplies)
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Resource included: Digital spreadsheet template to aid in this process.
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Group camp activity or chat discussion to break up the work with some fun!
SESSION 6: CRUNCHING NUMBERS
10:30am-12pm PDT
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Work session for taking a look at the NUMBERS behind your business. Campers can use this time to review income streams and budget allocation, pricing, or salary and savings.
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Resource included: Printable worksheet to aid in the process.
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Group camp activity or chat discussion to break up the work with some fun!
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DAY 4 - Thursday, July 28
PROJECT 1: DOCUMENT CREATION
9-10:30am PDT
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Work session devoted to making headway on a special project related to DOCUMENT CREATION. Campers can choose to use this time to create cheat sheets for specific processes that recur in their business; design a contract template for commissions, collabs, or freelance work; or work on creating or updating their artist CV.
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Resource included: Visual examples and linked resources.
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Group camp activity or chat discussion to break up the work with some fun!
PROJECT 2: WORDSMITH
10:30am-12pm PDT
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Work session devoted to making headway on a special project related to WRITING. Campers can choose to use this time to write a pitch to a publication, podcast, art show, gallery, potential stockist, etc.; iron out their Statement of Social & Environmental Justice, Terms of Service, or Privacy Policy; or compose a blogpost or newsletter.
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Resource included: Visual examples and linked resources.
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Group camp activity or chat discussion to break up the work with some fun!
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DAY 5 - Friday, July 29
PROJECT 3: PRODUCT DESIGN
9-10:30am PDT
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Work session devoted to DESIGNING a new product, service, or resource (or refreshing an old design) to offer your audience.
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Resource included: A handy list of product types to get those creative gears turning + linked resources for color inspiration.
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Group camp activity or chat discussion to break up the work with some fun!
PROJECT 4: BRAND DESIGN
10:30am-12pm PDT
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Work session devoted to brainstorming, designing, or refreshing your BRANDING. This might include branded postcards, business cards, packaging, website or newsletter graphics, and social media icons.
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Resource included: A handy list of branding categories to get those creative gears turning + printable worksheet to aid in the process.
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Group camp activity or chat discussion to break up the work with some fun!